Enigmatic acqusition: Apple to buy Beats

Quote of the week

What are the key factors that make this acquisition of a headphone maker by the iPhone company so unusual?

"This would be the biggest ($3.2 billion) deal ever by Apple, the first significant acquisition by (its new CEO) Tim Cook, and the first where Apple would likely want to keep the brand going, rather than absorb it." 

- Jan Dawson, Jackdaw Chief Analyst